An Athletic Apparel And Fashion Business Essay - 783 Words

Finish Line is an athletic footwear and fashion business that serves in the national markets. The company â€Å"has more than 660 stores in 47 states† (Briggs and Swiatek 2016). District of Columbia is also a market where Finish Line does its business. Out of the 660 stores that it has, there are â€Å"about 50 Running Specialty stores, and 200-plus branded shops inside department stores (Macy’s)† (The Finish Line Inc 2016). Just like most of the businesses, FInish Line also has many competitors. Having competitors is one of the biggest reason why the company’s core stores are better and larger than their competitors’ stores. The core stores offer a variety of clothes, accessories, and footwears, which provides customers with more options of shoes and apparels (The Finish Line Inc 2016). Finish Line not only does business in bricks and mortar stores, it also offers online sales on their website and www.run.com. Buying products online is a trend of t oday’s society, and providing online sales allows Finish Line to compete with its competitors and the opportunity to increase its sales. The company is also focusing more on online and mobile sales, and in order to do this, Finish Line is â€Å"is investing in its online channel with design and content upgrades, mobile and tablet applications, and an expanded presence on social media and platform enhancements† (The Finish Line Inc). Having enough strengths is one of the key factors why Finish Line is able to compete with its competitors.Show MoreRelatedNike, Clothing, Fashion Accessory, Foot Wear, Sports Equipment824 Words   |  4 PagesA. Introduction Company Name: Nike, Inc. Industry: Clothing, Fashion Accessory, Foot Wear, Sports Equipment Internet address: www.nike.com Primary SIC code: 3021 - Rubber and Plastics Footwear Primary NAICS Code: 316210 - Footwear Manufacturing Major Products and Services: 1. 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